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Buspay is a modern affordable federal online bus ticket service. The service works only with legal carriers that comply with the requirements of the law. Modern and understandable for audiences of different ages. Reliable and safe. Emotional and easy.

Visual identity / Сommunication / Brand platform
Client: Курганский Автовокзал / Kurgan / 2018
A simple text logo is associated with the top view of the bus. The main idea of the corporate style is that the logo moves along a given route from the edge to the edge of the layout. This gives the freedom to design various media.
Client: Курганский Автовокзал / Kurgan / 2018
Design: Dmitry Sirpin
Strategy: Alexandr Nazarov