+ 7 982 938 82 13
liteshopme@gmail.com
siberia, tyumen, sacco 35
Brand design studio. We design Identity Systems, Brand / Corporate, Visual communications, Positioning strategies. We keep simplicity at the center of everything we create. Strategic solution goes ahead, leading to story-telling impressions and emotions. We create a visually comfortable environment for each project. A few simple principles make our work effective. They're quality, conciseness, emotion.

Part of the team are people who are ready to change the visual environment and are aware of the importance of every detail. People with their own characters, ambitions and plans. A common philosophy about simple and conscious work and life.

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Steel character
Public Law Sports Support FoundationThe All-Russian series of races "Steel character" is a new form of exciting and active recreation bordering extreme sports.
The goal of each participant is to complete the course, and not to fight and compete with each other. Creating team spirit and support between strangers - these are the values that the organizers put into this project.

Brand Platform / Visual identity / Event
Client: Public Law Sports Support Foundation / Tyumen 2019
We updated the logo and corporate identity of the project without loss of recognition. We have kept the corporate blue color and the stencil of the logo by rendering the letters in a more modern vision. Industrial style typography and camouflage inspired dazzle patterns emphasize the stern character of the competition.
Client: Public Law Sports Support Foundation / Tyumen 2019
Design: Dmitry Syrpin
Strategy: Alexandr Nazarov